Rosie Huntington-Whiteley Wants You To Buy Ugg Boots

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Ugg has confirmed Rosie Huntington-Whiteley as the face of its fall campaign.

“It’s exciting and fun, and I think it’s going to be really different kind of partnership for me,” Rosie Huntington-Whiteley told WWD. “It’s a way to showcase a different side to my personality.”

Wait, Victoria’s Secret model turned lingerie designer is cosigning the least sexy shoe in the world? Alrighty then! Incase you live under a rock, Uggs became super fashionable in the early 2000s/when Paris Hilton ruled the world. Today, people can only be caught dead wearing the furry boot around their own houses… sort of… sometimes.

Oh, and now that she’s an Ugg brand ambassador, it’s her duty to sell them. In what seems to be an attempt at doing so, the supermodel revealed she’s actually owned Ugg boots forever:

“They’re something I’ve had when I’m heading home,” she told WWD. “I grew up in a farm in the U.K. In the countryside, I’ll always have a pair with me. They’re part of my active and adventurous lifestyle. I’ll wear a pair on the beach when I’m walking the dogs in the winter. They’ll be packed in the back of the car on a road trip on the coast in California. I put my feet in a pair literally every morning. They are snuggle shoes that I wear around the house. During my free time — that’s when I have a connection to them. It’s more of personal thing to me than a designer handbag or jacket.”

If anyone can make Uggs cool again, it’s probably Rosie. She’s already found a way to make them look chic.

Maybe… I’m so confused.

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