L’AGENCE unveiled its Fall 2024 Collection titled, “Into the Woods” at Gotham Hall during NYFW F/W 24
Founded in 2008 by Jeff Rudes, Margaret Maldonado and Ron Herman, L’AGENCE began with early roots in Hollywood and a devout following of high-profile celebrities and their stylists. Informed by the easy chic feel of Southern California with a Parisian sensibility, the collections evoke a spirit of sultry glamour through vibrant colors, bold prints, and timeless silhouettes that complement the jet-setter lifestyle.
Fall 2024 Fashion Week presentation – “Into the Woods” was Inspired by notes of fantasy and passion, featuring a series of jewel-decorated blazers, tailored suits, tried-and-true jeans, and an expanded selection of outerwear, combining a sentiment of familiarity with the anticipation of discovery. Models were stationed among the forest-inspired greenery designed by Pop-Up Florist, while guests enjoyed refreshments provided by Casa Del Sol Tequila and Boxed Water.
Tara Rudes Dann, L’AGENCE Fashion Director, and Olivia Palermo
PRESENTATION CREDITS:
Fashion Director: Tara Rudes Dann
Art Director: Lilly Bircher
Stylist: Sofia Karvela
Hair: IGK Hair @igkhair, Kacey Welch Hair Extension @thekaceywelchmethod
Makeup: New York Makeup Academy @newyorkmakeupacademy
Jewelry: What Goes Around Comes Around @whatgoesaroundcomesaroundnyc
Backstage Outfitting: Eberjey @eberjey
Beverages: Casa Del Sol Tequila @casadelsoltequila, Boxed Water @boxedwater, Ghia @drinkghia, Lorenza Rosé @lorenzarose
Florals: Pop-Up Florist @popupflorist
BFA Photographers: Madison McGaw & Miguel McSongwe
