BOOHOOMAN LAUNCHES NEW SUB BRAND WITH GUNNA! P BY GUNNA
The Collaboration you’ve been waiting for.
This June, BoohooMAN is set to launch their first-ever premium sub-brand and fashion collaboration with American rapper, singer, and songwriter, Gunna entitled ‘P by Gunna’. With price points ranging from $10 – $150 and available in sizes XS-3XL, the collection will launch globally across boohooMAN.com on Wednesday, 5th June.
The 92-piece collection was meticulously designed and curated by Gunna and BoohooMAN, drawing inspiration from his everyday wardrobe. The rapper, known for his fashion credibility, is proud of the expansive range of RTW and impeccably crafted outerwear.
BoohooMAN has a track record of partnering with influential and trendsetting figures, and Gunna is no exception. Gunna, who rose to fame with his third mixtape ‘Drip Season 3’ and had the most streamed rap single in 2023 with ‘Fukumean’ shows no signs of slowing down. The four-time Grammy-nominated superstar has paved his way into the music industry and become a modern hip-hop music culture pillar.
With this exciting brand collaboration, BoohooMAN and Gunna are set to bring their distinctive flair to the fashion industry. ‘P by Gunna’ was born with a vision to create an inclusive premium sub-brand that will be a unisex collection that can be worn daily to night on every occasion. Ranging from a variety of sizes XS-3XL, the capsule calls out a mixture of cropped graphic tees, boxy fit jackets, jerseys, knitwear, tracksuits, and oversized denim, all inspired by proportion play silhouettes with a mix of washed vintage athleisure fits, and 70’s shaped silhouettes.
