Artist Jayson Atienza and Buscemi Celebrate Collection Relaunch and Collaboration with Avani Gregg, Patrick Ta, Crime by Design, Gata and More in Hollywood Hills 

Buscemi hosted its official re-launch dinner to celebrate their new collaboration with artist Jayson Atienza, showcasing the new footwear collection in the Hollywood Hills this past week, powered by RepBets. Guests were also dressed in AllSaints, the parent brand to Buscemi.

Notable guests in attendance at the intimate dinner included Emile Hirsch, Oliver Trevena, artist Jayson Atienza, GaTa (Dave on FX), DeVaughn Nixon (Grey’s Anatomy/Winning Time), Bryan Craig (Good Trouble), Luca Castellani, Ghost, Patrick Ta, Foodgod (Jonathan Cheban), Beau Casper Smart, Savannah James, Sterling Beaumon, DJ Tay James, artist Crime by Design, Olly Dwight, George Satsidis, Natasha Sheridan, Jonthan Buckridge, Edward Darwent, Liam Layson, stylist Jamar Hart, Chase Keith, Payton King, Carrington, Judah Johnson, Jordan Huxhold, Avani Gregg, Sage Elara, Sophie Telegadis and more. COO of Allsaints, Varvatos and Buscemi Catherine Scorey conducted a toast alongside Trevena speaking to the collection and collaboration.

Gata and Foodgod

June 4th marked the much anticipated relaunch of New York based global luxury footwear brand, Buscemi.  The Brand is introducing innovative new products through a series of exclusive drops throughout the year as well as a revamped website and Instagram Account. Launched originally in 2013 by Jon Buscemi, Buscemi is a New-York based global luxury footwear brand committed to the craft and pursuit of the most elegant footwear. A union of their obsession with creative style and the highest quality craftsmanship in the world. Each style is made with the finest Italian leathers and the very best embellishments such as signature 24k gold plated locks.

The relaunch will be teasing out limited products and select premium styles, making sure that all eyes stay hot on their social communication for updates on when the next drop will be. The first drop features higher quality and refreshed versions of the brand’s icons, the 100MM high top and QUEST low top. The second and third drop will introduce new styles such as sliders, loafers, boots and another alternative version of the brand favourite, the 100MM. As part of the relaunch we have injected a more futuristic aesthetic  to the collections with more metallic styles, solid color options and original designs.

They marked the occasion with a private dinner reception on beautiful black lacquer tables flooded with deep red roses and gold place settings, with the menu reflective of the collection design in an exclusive, stunning location in the Hollywood Hills. Guests were able to see and experience the first drop of the year. Co-hosting the event is award winning visual artist, Jayson Atienza gave guests an opportunity to win a pair of fully customized Buscemi sneakers hand drawn by Jayson.  

Patrick Ta with Oliver Trevena  (*in AllSaints)

Jayson Atienza 

Crime By Design with model Natalie  (*In AllSaints)

‘We are thrilled to relaunch with Buscemi, a brand full of passion and dedication to creating styles using the finest materials and craftsmanship. We want to give a real moment for each new drop so that our audience can fully experience the key features of these designs that make them feel so luxurious such as less stitching for a more polished aesthetic and folded seams. 

The relaunch brings a new era for Buscemi with fresher designs and a playfulness whilst staying committed to producing expertly crafted products made from the highest quality materials.’ – Catherine Jobling- COO AllSaints, John Varvatos and Buscemi.

Upon arrival, attendees were greeted by an ice sculpture of the Buscemi 100MM high top sneaker, containing golden keys inside which open special Buscemi locks. The first drop of the collection was also displayed along with the collaboration styles designed by Jayson Atienza.

Throughout the night, guests sipped on G.H Mumm champagne and sparkling rose, wine, cocktails and nonalcoholic beverages such as refreshing Caliwater, plus Red Bull and Pellegrino water. Speciality cocktails curated for the night were the Buscemi Paloma Margarita which featured El Cristiano Tequila, The 100MM with El Cristiano & Caliwater Pineapple and the Atienza Old Fashioned was created with Brothers Bond Bourbon. The guests were greeted with caviar bumps by Golden Reserve Caviar which was also featured in the delicious 4-course culinary meal by Chef Shane. DJ sounds by Jack Henry. The dinner party was powered by RepBets, a new event platform by Ghost.

DeVaughn Nixon and Ali Lasky, (in AllSaints), Jonathan Cheban aka Foodgod, and Gata


Oliver Trevena and Emile HIrsch (*In AllSaints)

Judah Johnson and Patrick Ta, (*In AllSaints), and Liam Layson

DJ Jack Henry

Photo credit: BFA/ Kyle Goldberg 

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