5 Latina Owned Beauty Brands You Should Know About
When it comes to finding beauty brands that cater to women of all shades and backgrounds, it can be difficult landing on a brand that works for you. Rather you’re looking to upgrade your hair, skin or beauty care – we’ve compiled a list of Latina owned brands you should not only know about but support! So let’s get into it…
Rizos Curls
Julissa Prado struggled with finding products that enhanced her curly hair for years, until she decided to invest in herself and create her own line. What’s great about Rizos Curls is that they cater to all curl patterns and have quality natural ingredients you can trust. Their brand has everything from styling tools, scalp and hair care products and everything in between. So if you’re looking for new styling products or wash day essentials, make sure to check Rizo Curls out and let us know what you think!
Pound Cake
Founded by Johnny Velazquez & Camille Bell, Pound Cake is not only queer, black and Latin friendly, their lippies are made to look great on all skin tones as well as providing a hydrating formula that keeps your lips moisturized for hours at a time. Known for their universal lip shades, Pound Cake has made it their mission to provide quality products to its customers that won’t break your pockets. Their most popular product is their semi-matte liquid lipstick “Cake Batter” available in brown and red hues.
Mischo Beauty
12 years ago founder Kitiya Mischo King wanted to revolutionize highly toxic nail lacquer and she did just that. Her degrees and expertise in chemistry, cosmetology, esthetics, and makeup artistry, she has created a beauty brand that has toxic free, shade ranges that can appeal to any skin tone and quality products that have proven to stand the test of time. If you’re tired of your nail polish cracking or not lasting long, make sure to give Mischo Beauty a try!
Nola Skinsentials
No beauty list is complete without having amazing skincare! Founded by Nola Exantus, this plant-based and vegan line is innovative, affordable and designed specifically for melanin-rich skin. If you struggle with acne, dryness or hyperpigmentation Nola Skinsentials is a great brand to give a try. If you love brands that have sustainable practices and clean ingredients in every product from serums, cleansers and toners – you’ll easily be able to find your new cult favorite from this collection.
Kween Cosmetics
Kween Cosmetics is a beauty brand founded by Maria, a former makeup artist from Chicago. Frustrated by the lack of products suitable for women of color, Maria launched the brand to provide inclusive makeup options. Kween Cosmetics offers a variety of products, including setting powders in multiple shades designed to photograph beautifully on diverse skin tones. The brand emphasizes representation and aims to set an example for larger companies by showcasing beauty in all shades.
