NRGY by Revo Launches CXN_01 Collection Under J Balvin’s Creative Direction
Revo continues to build its new design-focused line, NRGY by Revo, with CXN_01, the first collection with global superstar J Balvin at the helm as creative director. Stepping into the role of creative director, J Balvin crafts designs driven through innovation. Implementing Revo’s proprietary NASA-based polarized lens tech, this delivers something entirely new. With designs crafted in partnership with Mattias Gollin, a globally-recognized creative working across fashion, culture, and performance branding, the pair create eyewear that lives at the intersection of quality engineering and future forward expression.
Subtle details such as visible screws or the logo, which symbolizes three atoms colliding to unleash energy, are all nods to the direct link between NRGY’s brand identity and the first collection. CXN_01 presents 10 unique designs, drawing inspiration from the tools used to study the unknown. Topics like quantum entanglement, dark matter flows, planetary resonance, topics that move beyond the known, these are the foundation of this collection – a collection that investigates the invisible architecture that connects us all, every particle, every fragment of space.
“Design has always been a passion for me. When I met Mattias [Gollin] I realized we shared the same obsession. We collaborated on our own custom glasses designs just for fun. but people began to ask about them, and how they could get a pair.
So we went looking for a partner who supported our vision and understood the importance of innovation. That led us to Revo, a company known for revolutionary tech with their NASA lens tech, some of the best lens technology you can find. So here we are, bringing this vision to life is a dream come true.” – J Balvin, Creative Director
