Hila Klein readies a new drop for Teddy Fresh
Hila Klein is on the verge of releasing a new drop for Teddy Fresh – the label she founded in 2017. November will be a jam-packed month for the brand. Teddy Fresh offers a wide range of street-style pieces ranging from Hoodies, Shirts, Pants, and more. Shop the current collection here and see our latest interview with Hila Klein below.
Featured Interview:
WHAT IS YOUR BEAUTY PHILOSOPHY?
My beauty philosophy is to make it fun and make it easy. I love simplicity in my beauty routine, but I give myself the space to play with color and texture when I feel inspired. I also as a general rule like to keep my base makeup fresh and natural, that way when I do add a fun element to the eye it doesn’t feel too heavy.
WHAT IS ONE DRUGSTORE BEAUTY ITEM YOU ARE CURRENTLY OBSESSED WITH?
Surprisingly, I am seriously obsessed with the Sally Hansen Airbrush Leg Spray. It’s waterproof and smudge proof and you can get it almost anywhere. I’m one of those girls who always has mysterious leg bruises, so this is super easy to spray on and give you flawless legs that last all day.
WHAT IS ONE BEAUTY LESSON YOUR MOM HAS TAUGHT YOU?
The most notable beauty lesson my Mom taught me was to never over-pluck my eyebrows. She lived through the thin brow era and warned me against it my whole life, and I’m grateful I listened because I really love the fuller, feathered brow look now. I know thin brows are back on trend right now, but I would suggest shaving instead of plucking your brows and drawing the thin brow instead of potentially damaging the hair follicle and regretting it later! (I totally sound like my Mom right now).
LIP GLOSS OR LIPSTICK?
Lip gloss, hands down. If I do use lipstick, it’s the Dior Addict Lip Glow or YSL Candy Glaze, which still gives a healthy glow and gloss effect. I’m not a huge fan of matte or satin lip textures.
HOW ARE YOU DISRUPTING THE BEAUTY SPACE AS A CONTENT CREATOR?
Well, I’m constantly trying something new with my makeup looks, whether that’s with my usual makeup artist Taylour Chanel, or guest artists with a whimsical creative vision like Laurel Charleston. I’m definitely not afraid to try something a little wild, like putting spikes all over my face, turning myself into a Rene Magritte painting, or playing with faux piercings for the day. I want to encourage my followers to try new things and push the boundaries of beauty no matter your age or experience with makeup, so that’s my general attitude towards the beauty space and how I fit within it.
TELL US ABOUT TEDDY FRESH.
Teddy Fresh is the clothing brand that I started in 2017 in direct response to a need I felt wasn’t being met in the fashion space. I wanted cool, affordable streetwear with a cheeky sense of humor that was accessible at all price points but still had the elevated quality and design approach of high-end fashion that I’m enamored with and inspired by. I’ve always loved art, painting, drawing, and the intentional use of playful color palettes, so starting TF felt like a natural next step in my career. I have a ton of exciting ideas and collaborations up my sleeve, I can’t wait to see what we do over the next few years and where we’ll find ourselves. It’s been incredible watching Teddy Fresh grow, and the support we’ve gotten from the fashion community thus far has been amazing.
WHAT ADVICE WOULD YOU GIVE YOUR YOUNGER SELF?
I’d tell myself to keep going, keep pushing, and that everything you’ve dreamt of is closer than you think. I was denied when I applied to fashion school at first, and even though I was eventually accepted it wasn’t for the fashion program it was for Fine Art. Everything I’ve dreamt of and more is still coming to fruition, even now, but I wish I could show that younger version of myself just how much we’ve accomplished, and the family we’ve built. I think the younger me would be both really surprised and really proud of us.
WHAT IS ON YOUR GET READY WITH ME PLAYLIST?
I love Frank Ocean, Tyler The Creator, and 100 Gecs, but really all kinds of music. I like to listen to what feels aligned with my vibe that day, so truly it can be completely different genres depending on the day. I also love finding new music and new bands all the time, so you never know who my next “getting ready” obsession may be.
WHAT MORNING BEAUTY ROUTINE IS YOUR GO-TO?
My skincare routine makes me feel like I’m ready to go for the day no matter how much makeup I decide to wear. So, I like using Murad products, and Ilia’s SPF foundation. Brushing my brows with a clear brow wax is also a little beauty hack I use to look a bit more polished on days when I’m not doing much glam. Some other go-to’s for me are the Rare Beauty liquid blush layered with MAKE Beauty blush on top and finish it off with the Dior Highlight palette for some glow and dimension. For every day I love the Laniege Lip Glowy Balm to finish the look.
ONE BEAUTY SECRET YOU WON’T GATEKEEP FROM US?
My makeup artist introduced me to a product from ByTerry called the Hyaluronic Hydra Pressed Powder, the hyaluronic acid in it never makes your skin look dry or too matte. It blurs my pores and can be reapplied throughout the day without looking heavy, so I keep a little tiny one in my purse at all times- if you see me with it I always say “This thing is a lifesaver” I absolutely swear by it!
WHAT IS NEXT FOR YOU?
Well, I hope to do more personal collaborations and campaigns with cool designers and fashion houses. Breaking into the fashion industry as a talent has been a wild ride so far, it’ll be fun to see how that continues to unfold. I’m also pregnant with our third (and probably last) baby, so I’m looking forward to meeting our son next year! There’s also a secret beauty project I’m working on that we’re in the process of developing, so I’m excited to start to share that with the world when it’s ready. Teddy Fresh will always be growing and elevating as well, we have some iconic things in the works! Both personally and professionally it’s shaping up to be an incredible 2024.
Team Credits:
Model: Hila Klein @kleinhila
Photographer: Kevin Sikorski @escaperealife
Creative Director: Taylour Chanel @taylourchanel
Makeup (using Danessa Myricks Beauty @danessa_myricks): Taylour Chanel @taylourchanel
Producer: Paulina Older @polderexpress
Wardrobe Stylist: Lindsey Hartman @lindseyhartman
Hair: Ricky Fraser @rickyfraserhair
Lighting: Carly Hough @carly.rene
Stylist Assistant: Claire Van Eijk @itsclaireluv
