Sisley’s Campaign Love Triangle: Starring Ireland Baldwin And Gigi Hadid
Sisley is famous for its campaign superstars, previous photoshoots have starred the likes of Julia Restoin Roitfield and Georgia May Jagger.
“I’m not a fan of choosing models just because of their great looks,” Davoli, director of the Sisley brand, says of his models. “What is really important for us is who they are: they need to have great, strong personalities and be real people. We choose them because they perfectly represent the Sisley woman: sensual, unconventional, modern, confident and cosmopolitan.”
Now for his newest campaign, Davioli has tapped model best friends Ireland Baldwin and Gigi Hadid to star in his sexy new spread, which tells the story of two girlfriends who fall into a love triangle with a sexy cowboy, played by Simon Nessman.
“This was the first job where I truly had a blast,” Baldwin says of working on the shoot. “To work with your best friend made everything easier, comfortable and more fun. We laughed, we joked around, and we gave each other advice. I love what the brand represents and stands for. It is very much in line with my personal style which made it totally easy for me.”