Lane Bryant Takes A Jab At Victoria’s Secret With Their #ImNoAngel Campaign


Plus size retailer Lane Bryant has a new campaign designed to celebrate female empowerment. #ImNoAngel teaches one lesson: Sexy is a state of mind. Victoria’s Secret has always been under fire for showing lingerie models that lack diversity, aka skinny AF. In fact, last year Dear Kate created an ad that, in a way, mocked VS’ “The Perfect Body” ad. Starting today, April 6th, Cacique (exclusively from Lane Bryant) wants you to join the them by using the hashtag #ImNoAngel. “Our ‘#ImNoAngel’ campaign is designed to empower ALL women to love every part of herself,” said Lane Bryant CEO and President, Linda Heasley. Well, nobody is an angel and everybody is different, so we back everything this campaign is standing for – plus we love a hashtag with an endless pool of bad bitch selfies!

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