The Converse x MadeMe NYC collaboration wants to showcase that girls can be sneakerheads, too

I can’t believe that this is something that’s even in question, but yes – many people only think of dudes when they hear the word, “sneakerhead.” 

Legendary sneaker brand, Converse, decided to link up with cool-girl brand, MadeMe NYC, to create the perfect by-girls, for-girls collection. Trust me, if you’re into shoes, you’ll be into this collab.

Converse One Star x @mademe_nyc available now at Converse.com.

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With the crazy colors involved in the collection, we understand that the sneakers could seem intimidating to style. But, don’t worry – we’ve got you covered. We took the liberty of styling the green pair with two different outfits, casual and going-out, so that you can see just how easy they actually are to incorporate into a look.

Pants: Reformation, Shoes: Converse x MadeMe

Don’t let anything stop you from wearing this dope collection!

The purpose of the collab, as I mentioned, is to create collection that “deviates from the male-dominated sportswear market,” says Converse. And honestly, I couldn’t stan that mission statement more.

I definitely feel that women aren’t really taken seriously in streetwear or sportswear. Which is obviously weird, since women make up a huge percentage of the clothing and shoe markets (duh). And, of course, we too are active and could benefit from some collections that are wearable and cute.

Also, most streetwear and sportswear collections are made mainly for men – this Converse x MadeMe collab was made for women exclusively, and I like the sound of that.

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“With its unparalleled brand persona — a combination of New York City’s queer, fashion, and rave cultures that harnesses the energy of the riot grrrl movement – MadeMe represents the dynamism of downtown youth. [The collection] channels the attitude of today’s NYC rebel girls through daring colors, textured materials and nostalgic idiosyncrasies,” says Converse.

The collection is also meant to celebrate and reignite 90s nostalgia – something that is a big commodity right now. Everyone currently wants to recreate 90s vibes in the fashion world. I think this collection does a great job of combining that nostalgia with 2018 it-girl feels.

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Shirt: Vintage, Jacket: Van De Vort, Shoes: Converse x MadeMe

So, who is this collection for?

“A cool girl. Independent, who will take risks and not worry about what everyone else is wearing or doing,” says MadeMe creative director, Erin Magee. “It’s a girl who is attracted to authenticity and wants to explore street, rave, queer, and 90s subculture.”

We stan.

Dress: Reformation, Shoes: Converse x MadeMe, Bag: What Goes Around Comes Around NYC

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The center of attention in the collection is a platformed One Star – a shoe that was once huge during the 90s rave and club culture. This collections One Star platform is reimagined through a six-wale corduroy, chunky, ribbed fabric. The shoes are also made with premium Napa leather, MadeMe graphics, goat leather collars, canvas lining, and thick cotton laces (with the choice of plain or MadeMe laces, which are cute as hell).

The collection also features some really cute streetwear pieces, including a track jacket, an oversized track pant, a long-sleeved tee, an oversized pair of  shorts, and a super mini backpack (tg). They were “all designed to compliment the female body and modern idea of mix-and-match styling,” says Converse.

Dress: Reformation, Shoes: Converse x MadeMe, Bag: What Goes Around Comes Around NYC

We are so stoked about being able to wear this collection around, and to finally have a streetwear collection with solely (lol, sorry, had to) women in mind. Can’t wait to rock these platforms this summer.

Photos by Patrick Erskine

Styling by Mallie Koczon

 

The collection launched on May 24, and the prices range from $30 to $110 on converse.com, Dover Street Market, Urban Outfitters and select retailers.

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